'You can't stop the future
You can't rewind the past
The only way to learn the secret
...is to press play.'
Jay Asher
You can't rewind the past
The only way to learn the secret
...is to press play.'
Jay Asher
Do you remember the 'Sony Walkman' which was very
popular in 1970s and 80s? People thought it was the ultimate in the mobile
music system! The next 'in thing' in mobile music system was the iPod of Apple.
The 5 GB iPod was launched in 2001 which could store around 1000 songs. The
founder of Apple Steve Jobs called this as a 'breakthrough digital device. It
was also called the 'entire music library of most people'!
But what happened to the Walkman and iPod? Who
killed them? It is said that at one point of time nearly one third of Apple's revenue came from the iPod and about
350 million iPods were sold since its launch.
iPod killed the Walkman. But then who killed the
iPod? Obviously the smart phones which has as much storage as an iPod. A smart
phone with a micro SD card makes it easy for a music lover to take music
wherever he goes.
But the point I want to say is this: when the
products become obsolete, so does the technology and hence also the
technology-holder. There was a time when a product was build around a
technology. But now technology builds the product.
Do you know which build the technology? Of course,
its the human mind!
NC Sridharan
www.thetimefoundation.com
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